Blowing Away Expectations: Royal Caribbean Opens First Standalone Blow-Dry Bar at Sea

Carlos PenaVega and friends beach workout on Royal Caribbean's private destination Labadee, Haiti.

B-Roll reel of To Dry For onboard newly Royal Amplified Navigator of the Seas. 

Aerial B-Roll reel of Navigator of the Seas

B-roll footage of Royal Railway - Utopia Station on Utopia of the Seas

May 2024 – Starting July 2024 in Port Canaveral (Orlando), Florida, vacationers can make a splash in more ways than one on Royal Caribbean’s new Utopia of the Seas. The ultimate short getaway features more pools than the days to count, with vibes of all kinds, a trio of adrenaline-pumping waterslides, the FlowRider surf simulator and more. Plus, the adventure continues at private island Perfect Day at CocoCay in The Bahamas, with everything from seven stretches of beach to the largest freshwater pool in the Caribbean and 14 waterslides.

April 2024 – Royal Caribbean’s new Utopia of the Seas will get the party of all parties started with unmatched weekend energy when it debuts with 3-night weekend and 4-night weekday getaways from Port Canaveral (Orlando), Florida, in July. The ways to party and make memories day and night span 20-plus bars and more hot spots, including the brand-new Caribbean bar, Pesky Parrot, with surprises in store; two casinos with more than 400 games to play, The Lime & Coconut at the center of the action on the lively pool deck, The Mason Jar Southern Restaurant & Bar; and even spots for the whole family like Playmakers Sports Bar & Arcade and more.

POV B-roll footage on Icon of the Seas

B-roll footage of Entertainment on Icon of the Seas

A new era of vacations is here: Royal Caribbean International’s Icon of the Seas, the first-of-its-kind combination of the best of every vacation, debuts its all-encompassing lineup of firsts and next-level favorites for every kind of family and vacationer. On 7-night vacations from Miami to the Caribbean, adventurers can experience highlights like six record-breaking waterslides, an adults-only retreat, seven pools, the first neighborhood designed for young families, 40-plus ways to dine, drink and be entertained; and more.

Overview B-roll footage of Icon of the Seas

December 2023 – For the first time since the introduction of the Royal Promenade in 1999, the vibrant, all-time favorite debuts floor-to-ceiling ocean views on Royal Caribbean International’s Icon of the Seas. Behind the architectural and engineering feat, and front and in center in the boldly reimagined neighborhood, is The Pearl. Get a look behind the scenes as the experts share what the journey was like to design and build a key structure that could support three decks and open up the neighborhood in a whole new way for vacationers, creating what is now the world’s largest kinetic art sculpture.

October 2023 – It’s showtime on Royal Caribbean International’s Icon of the Seas. “Making an Icon: Creating Show-Stopping Entertainment” pulls back the curtain on what it takes to bring to life full-scale productions across four stages – air, ice, water and theater – live music from every genre, and activities for all ages in one vacation. The experts show and tell the details about the process, from designing the venues to casting and rehearsing with skateboarders, high divers and even the first cast of “The Wizard of Oz” at sea. More than five years in the making, the playbill of entertainment on the first-of-its-kind combination of every vacation is a show-stopping lineup for everyone.

October 2023 – *Episode 14 Teaser* It’s showtime on Royal Caribbean International’s Icon of the Seas. “Making an Icon: Creating Show-Stopping Entertainment” pulls back the curtain on what it takes to bring to life full-scale productions across four stages – air, ice, water and theater – live music from every genre, and activities for all ages in one vacation. The experts show and tell the details about the process, from designing the venues to casting and rehearsing with skateboarders, high divers and even the first cast of “The Wizard of Oz” at sea. More than five years in the making, the playbill of entertainment on the first-of-its-kind combination of every vacation is a show-stopping lineup for everyone.

July 2023 – *Episode 11 Teaser* Memorable vacations start with memorable first impressions, and Royal Caribbean International delivers that from the very first step onto Icon of the Seas. In “Making an Icon: Creating Royal Promenade,” the experts show and tell how the heartbeat of the ship has transformed in 25 years since its introduction in 1999. The next generation of Royal Promenade comes together with revolutionary feats in engineering, architecture and design to create a place with experiences for everyone day and night. From the neighborhood’s first ocean views to the seamless connection between two floors of 15-plus new and returning restaurants, bars and lounges, alongside dedicated areas for kids and teens, shows, activities like ice skating, and more, it’s the place to be and be seen.

July 2023 – Memorable vacations start with memorable first impressions, and Royal Caribbean International delivers that from the very first step onto Icon of the Seas. In “Making an Icon: Creating Royal Promenade,” the experts show and tell how the heartbeat of the ship has transformed in 25 years since its introduction in 1999. The next generation of Royal Promenade comes together with revolutionary feats in engineering, architecture and design to create a place with experiences for everyone day and night. From the neighborhood’s first ocean views to the seamless connection between two floors of 15-plus new and returning restaurants, bars and lounges, alongside dedicated areas for kids and teens, shows, activities like ice skating, and more, it’s the place to be and be seen.