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ROYAL CARIBBEAN INTERNATIONAL, CELEBRITY CRUISES AND AZAMARA CRUISES DELIVER COMPREHENSIVE GROUPS MANAGEMENT WITH CRUISEMATCH

MIAMI, March 07, 2008 - In the cruise lines' continuing commitment to empower travel agent partners with the most effective tools that help increase business and customer service, Royal Caribbean International, Celebrity Cruises and Azamara Cruises unveiled new online group booking and management features on CruisingPower.com, featuring the new CruiseMatch. Launched in fall 2007 to wide industry acclaim, the CruiseMatch booking system now allows travel agents to create a group booking in a few easy steps. Travel professionals also can manage accommodations online for the entire group through an enhanced Group Travel hub on CruisingPower.com.

"Royal Caribbean is applying the latest technology to create greater conveniences and effectiveness for our travel partners," said Vicki Freed, senior vice president, sales and service, Royal Caribbean International. "Through these enhancements to the cruise lines' booking and processing systems, travel partners can expect to receive their commission payment up to 66 percent quicker. All payments will be issued earlier and in one net amount, with marketing funds, value-adds and other reimbursements."

Travel agents logged on to CruisingPower.com have access to real-time group pricing and inventory, and can instantly create group bookings, allocate staterooms, and payments through CruiseMatch for sailings on Royal Caribbean International, Celebrity Cruises and Azamara Cruises. From the Group Travel hub, found under the Trip Details menu on CruisingPower.com, agents also can request dinner seating arrangements.

"Our travel partners tell us that CruisingPower.com, with the new CruiseMatch, is an invaluable resource that helps them engage their customers and realize their returns quicker," said Dondra Ritzenthaler, senior vice president, sales, Celebrity Cruises and Azamara Cruises. "With CruisingPower.com, travel agents have a virtual business center to help them manage almost all of their needs to best service their customers."

Additionally, travel agents can easily request their Group Financial Report via email or fax with a few mouse clicks from the Group Travel hub on CruisingPower.com. At any time of the day, agents can choose to receive the most up-to-date information about their groups' invoices, including category manifests, deposits, and final payment reminders.

Quicker and Easier To Do Business With
Available online 24 hours a day, seven days a week, CruisingPower.com, allows travel agents to work according to their schedule. The intuitive format and Web-based design make navigating effortless in the new booking and servicing system.

Agents also can sell cruises and promote themselves to prospective customers by leveraging CruisingPower.com's professionally-designed collateral templates that can be personalized, such as itinerary sheets, ships' deck plans, stateroom details, and eQuotes with real-time pricing based on when the customer opens the email.

Dedicated Service from Group Partner Advocates
Always a simple telephone call away, Group Partner Advocates can help by addressing questions; anticipating special considerations; increasing group inventory; or simply confirming a group booking. Now, Group Partner Advocates also can help agents instantly transfer an existing individual booking into a group booking to take advantage of the Group Amenities Plus (GAP) program. The guest retains their original booking number to avoid any potential confusion, and gain incentives that help turn them into a repeat customer.

In addition, group vacation protection is now available through Group Partner Advocates. Group vacation protection from Royal Caribbean, Celebrity Cruises and Azamara Cruises will help travel agents save time and add value for their customers. To create an even more memorable group travel experience, travel agents can work with their Group Partner Advocate to arrange private group shore excursions, wherever the voyage takes the group. These group excursions can be selected from Royal Caribbean's excursion catalog, or custom-created to cater to the group's appetite for a memorable cruise vacation experience.
Health and safety protocols, guest conduct rules, and regional travel restrictions vary by ship and destination, and are subject to change without notice. Due to evolving health protocols, imagery and messaging may not accurately reflect onboard and destination experiences, offerings, features, or itineraries. These may not be available during your voyage, may vary by ship and destination, and may be subject to change without notice.